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A concise strategy to move from one market segment to another needs a coherent story. The story behind the The... Read More
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Lukas Beech is a great mate and CEO & Founder of Mission Heroes. Since 2003 he has worked in the... Read More
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Foundation Stories answer the question, “Why are you doing this business?” They are one of the must have stories that... Read More
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During his 20-year career as a competitive swimmer, Michael Phelps had exactly 1 coach, Bob Bowman. Bowman took on the... Read More
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In 2005 Drs. Barry Marshall and Robin Warren went from suburban obscurity to international fame by poisoning themselves for the sake of science. Read More
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Look just stop with the meaningless bullshit alright. – Just stop! The following is lifted straight from Kathy Klotz-Guest’s blog.... Read More
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Pre-dawn. August 5th 1888 Bertha Benz broke laws, social conventions and marriage vows and changed the automobile industry forever. 3 years... Read More
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Take the moment you need to make the right call. September 26, 1983, Stanislav Petrov commanded Serpukhov-15, a Soviet missile... Read More