AuthenticityConsistencycultureFoundation StoryKoreastory5 months ago·1 min readJulia pivots Sool Company due to COVID 19How a tourism based company pivoted because of COVID 19 Read More
AnecdoteAustraliaAuthenticityConsistencyCustomer SuccessFrameworkIntegritystory12 months ago·3 min readImproving Our Success StoriesSuccess stories are key to building credibility and trust. When I worked for Samsung, I helped the business development teams... Read More
claritycultureKoreaLeadershipstory1 year ago·2 min readThe Work that Stories Really DoLast week I was reminded why and how stories work. Stories are a defining part of what makes us human... Read More
anti-storyAppleGallostory1 year ago·2 min readI Want to Agree with Carmine Gallo, But Tim Cook is not a Master Communicator.I tried to say yes to Carmine’s assertion, but I just can’t. If I was ever lucky enough to have... Read More
story1 year ago·1 min readDoes Bill Gates Prove this Whole Natural Communicator Thing is BS?Probably not … Still, the founder of Microsoft and Co Founder of the Bill and Melinda Gates Foundation has undergone... Read More
1 year ago·1 min readStory Spotting FrameworkThis is the framework we used during our session. Read More
AppleclarityFoundation StoryLeadershipstorystrategyUncategorized12 months ago·3 min readBrand Stories vs. Business StoriesHow do Brand Stories and Business Stories Interrelate? Using Apple as an example. Read More
FrameworkSciencestory1 year ago·2 min readBusiness Storytelling First PrinciplesMike Adams is right on target when he says that, “Storytelling is not the opposite of logical arguments.” Adams, M... Read More
claritycultureKoreaLeadershipstory1 year ago·2 min readDescribing the Dulwich Difference with a StoryGraeme Salt from Dulwich College Seoul Uses a Story to Show How Its Outdoor Education Adds Value and Exemplifies Its... Read More
AnecdoteAuthenticityIntegritySciencestory1 year ago·1 min readMark Schenk Mythbusts on Business StorytellingExcellent work Mark (on left) with Shawn Callahan. Mark Schenk was published on the HRM The site of the Australian... Read More
FrameworkLeadershipstorystrategy1 year ago·2 min readNo Need to Speak Like Steve Jobs – Just Speak Like You. A Polished, Practiced You.I have taken the Myers Briggs Personality Test (MBTI) around 15 times, and it consistently comes up with the same... Read More
AustraliacultureKoreastory1 year ago·1 min readStarbucks in AustraliaThe story of Starbucks Failing in Australia The best way to remember a story is to remember the main points... Read More